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Instructions should be divided into a series of steps, and then each step should be written in the imperative mood, which means it is written as a command.

A) True
B) False

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Which statement about the format of a business letter is most accurate?


A) Legal agreements are invalid if they do not demonstrate the correct letter format.
B) All business letters will use the block formatting style.
C) The appearance of a business letter can send nonverbal messages about a sender to a receiver.
D) All answer choices are accurate.

E) B) and C)
F) A) and D)

Correct Answer

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When writing goodwill messages, you should always use the "you" perspective.

A) True
B) False

Correct Answer

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Joaquin will use the three-step writing plan for his claim message. In the body of the message, Joaquin will


A) assume the company understands his request without explanation.
B) use emotional language to show how upset he is about the situation.
C) assume the company purposely tries to cheat its customers.
D) identify enclosed copies of all pertinent documents.

E) All of the above
F) B) and C)

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End dates and specific actions in a routine request message should be placed in the


A) introduction.
B) body.
C) closing.
D) enclosure notation.

E) A) and B)
F) A) and C)

Correct Answer

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Which of the following would be the most effective closing statement in a routine action request message?


A) Please send a contract for heating and ventilation work by April 1 to allow installation to begin by April 15.
B) We hope you can get our work completed in a timely manner.
C) Thank you in advance for sending a copy of the contract for installation of a new HVAC system by April 1.
D) I would appreciate receiving a copy of the contract for your proposed installation at your earliest possible convenience.

E) C) and D)
F) None of the above

Correct Answer

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Goodwill messages should be personalized and include specific incidents or characteristics of the receiver.

A) True
B) False

Correct Answer

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When you respond to customers online, you should do so in less than 24 hours.

A) True
B) False

Correct Answer

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When you expect the receiver of your claim message to agree with your claim, you should use the direct strategy.

A) True
B) False

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The first sentence of a direct request is usually a question or a polite ____________________ such as Please answer the following questions about your accommodations for a seminar.

Correct Answer

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One important guideline when preparing instructions is to


A) follow an indirect approach to soften the impact of the demand for compliance.
B) begin with an admonition or warning of the punishment for failure to comply fully with directions as written.
C) put all steps of the instructions in one paragraph.
D) divide the process into logical steps and present them in the correct order.

E) A) and B)
F) B) and C)

Correct Answer

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In the popular block letter format, which of the following guidelines apply?


A) Use ragged, unjustified right margins.
B) Use fully justified margins on all sides and center the body of the letter on the page.
C) Start the sender's address, the dateline, and the complimentary close at the midpoint; align all other letter parts at the left margin.
D) Double-space all content to improve readability.

E) None of the above
F) A) and D)

Correct Answer

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When granting a customer's claim, a business communicator should include an opening in an adjustment message that


A) summarizes the reader's claim and request.
B) presents the good news immediately.
C) explains and clarifies the company's position.
D) builds goodwill.

E) None of the above
F) A) and B)

Correct Answer

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Sympathy notes are probably more difficult to write than any other type of message.

A) True
B) False

Correct Answer

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Which of the following sentences is not a parallel step in this set of instructions?


A) List the required education, work experience, and technical skills in Section 2.
B) Contact the director of human resources to obtain a job-posting identification number.
C) Placing age or gender preference in the candidate qualifications section creates legal jeopardy.
D) Identify the division, department, and supervising agent for this position in Section 3.

E) C) and D)
F) B) and C)

Correct Answer

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In the closing paragraph of an adjustment message, it is inappropriate to mention another one of your company's products or services.

A) True
B) False

Correct Answer

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Most companies receiving a claim message tend to


A) ignore the first phone call, e-mail, or letter.
B) respond only to letters containing complaints that could result in lawsuits or financial harm.
C) respond promptly because they want to maintain customer goodwill and loyalty.
D) wait two to six weeks to establish a "cooling-off period" prior to responding.

E) A) and B)
F) C) and D)

Correct Answer

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Which statement about a sympathy message is most accurate?


A) Sympathy messages are probably more difficult to write than any other kind of message.
B) Sympathy messages should reference the death or misfortune sensitively.
C) Sympathy messages should praise the deceased in a personal way.
D) All statements are accurate.

E) B) and D)
F) A) and D)

Correct Answer

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When sending a claim letter by mail, include all original documents such as invoices, sales slips, catalog descriptions, and repair records.

A) True
B) False

Correct Answer

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If you must provide large amounts of data or answer many questions in your response message, make your message more readable with graphic devices such as lists, tables, headings, boldface, or italics.

A) True
B) False

Correct Answer

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